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Pingu’s English Indonesia sign franchising deal for Malang, East Java

At a recent ceremony in Jakarta, Pingu’s English Indonesia announced another Pingu’s English School will open in Malang, East Java in April 2014, thanks to a franchise deal with PT. Gitajaya Sejahtera.

Ms Eni Suhartini, the Director of PT. Gitajaya Sejahtera, is partnering with Pingu’s English in Indonesia because she believes that together they can provide quality English language learning for all children in Malang, East Java. This will be the ninth Pingu’s English School to open in Indonesia; and will start delivering English language training to young children across the city of Malang in April 2014.

Now available in over 18 countries around the world, the Pingu’s English franchise is proving to be a fun, effective and rewarding experience for children across Indonesia too. Parents are seeing a marked improvement in their children’s confidence and English communication skills – a key objective of the Pingu’s English program.

Ms Jenny Lee, Master Franchisee for Pingu’s English Indonesia welcomed PT. Gitajaya Sejahtera to the Indonesian network during the ceremony, and reinforced their confidence that by using the same key ingredients as the other Pingu’s English Schools in Indonesia, Pingu’s English Malang will be another success.

Pingu’s English is a children’s English language course based on the popular HIT Entertainment children’s character, Pingu™. Transforming the way that young children learn English, their unique methodology uses a wide variety of imaginative activities and multimedia resources to teach children of 3-9 years the vital skill of communicating in English. Pingu’s English is published exclusively by the Linguaphone Group, a global language training provider from the UK. The Pingu brand is owned by HIT Entertainment, one of the world’s leading children’s entertainment producers and rights-owners.

To contact your nearest Pingu’s English School or enquire about Pingu’s English franchise opportunities across Indonesia visit


Notes to editors

For all media and licensing enquiries regarding Pingu’s English in Indonesia, please contact:

Arnold Simanjuntak, Business Development Manager, Pingu’s English and Direct English Indonesia

Pingu’s English offers an array of creative learning activities and exercises using high quality, multimedia materials and teaching resources. Each student will take advantage of DVDs, study books, song and story books with CDs plus interactive online learning materials developed by leading English language and child education specialists. Students will also use an activity pack which includes supplementary materials such as character figurines, coloring materials and friezes. There are also extensive teaching resources to assist teachers with each child’s learning and development.

The Linguaphone Group is a world-leading provider of language training solutions, operating under the internationally recognised Linguaphone, Direct English and Pingu’s English brand names. With over 109 years of experience, the Group has an extensive network of licensed partners across Asia, Europe, the Middle-East and Africa. The Group has also helped millions of people learn a new language through their wide-ranging portfolio of self-study products sold in over 60 countries. Master Franchise opportunities are available for our English language programmes worldwide. Please call +44 (0)20 8687 6104, email or visit

About HIT Entertainment – HIT Entertainment is one of the world’s leading preschool entertainment companies, specializing in building powerful brands based on engaging stories. HIT Entertainment’s world-class portfolio includes Thomas & Friends®, Mike the Knight™, Fireman Sam®, Bob the Builder, Barney®, Angelina Ballerina®, Pingu® and Rainbow Magic®.HIT Entertainment excels at creating and building globally successful brands which capture the hearts and imaginations of preschoolers and their families. This is achieved through exceptional storytelling in multiple formats, enhanced by creating high quality character-based products and experiences with best-in-class partners. HIT Entertainment’s lines of business span television and home entertainment production, content distribution, digital media, publishing, consumer products and live events and attractions. HIT Entertainment is a subsidiary of Mattel, Inc. and has operations in the UK, US, Canada, Hong Kong and Japan. For more information visit


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