Alistair Burt MP, Visits Linguaphone English Language Training Centre Franchise in Algiers

IMMEDIATE RELEASE: 16:04pm GMT 05 March 2013

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Mr Alistair Burt MP, today visited Linguaphone Algeria’s language training centre in Algiers in his capacity as Minister for Middle East and North Africa.

The four-storey Linguaphone training centre in the centre of Algiers has 18 well-equipped purpose-built training rooms, computer adaptive placement testing terminals, a conference room, a multimedia room and an internet-based examination test centre.

In 2007, IN-tuition was appointed as the official partner for Linguaphone Algeria by the Linguaphone Group, a world-leading language training provider with over 200 language training centres worldwide.

Since then, IN-tuition have been delivering Linguaphone’s fully integrated Direct English language programme to a range of corporate clients both at their centre and in-company, providing the Algerian market with a highly flexible and adaptable learning system for all their English language training needs. They have 35 full-time staff and over 100 consultants serving more than 1,000 students a month from a range of different public and professional backgrounds and take pride in building long-term working relationships with corporate clients from a variety of commercial and industrial sectors.

The Minister toured the centre with Mr Sofiane Chaib, Managing Director and partner of Linguaphone Algeria with his wife and partner Mrs Gayle Cooper-Chaib. After meeting some of the students and teachers there, he spoke to the press about how providers of first-class English language training like Linguaphone Algeria were helping to increase the ‘pool’ of qualified English speakers in the job market, which in turn will attract UK businesses to invest in the country and create future employment opportunities.

Commenting on the visit, Mr Chaib said:

“The Minister’s visit today highlights the importance of English language training in Algeria. English is increasingly seen as the global language of communication, and in today’s global business environment, understanding English is key to business success.

“Through our Linguaphone language centre in Algiers, our new Linguaphone centre in Oran and a third scheduled for Constantine in May 2013 we are now well placed to service the growing demand across Algeria for internationally recognised English language courses and systems. This, combined with the need for accredited English qualifications in the Algerian market, will further reinforce our position as one of the leading private-sector providers of English language training across Algeria.”



For all Algerian media enquiries, please contact


Sofiane Chaib, IN-tuition
Tel: 021 54 65 67
Tel: 0770 94 94 98
(English, French and Arabic speaker)


For all media enquiries outside of Algeria, please contact
Charlotte Pritchard, Linguaphone Group
Tel: +44 (0)20 8687 6115
Tel: +44 (0)7799 723 218


Notes to editors
Background to IN-tuition

IN-tuition is an innovative training company based in Algeria committed to raising the standards of language teaching and specialised professional training in the capital Algiers and throughout the whole country. They offer their clients high-quality programmes and internationally recognised exams. IN-tuition is a fully licensed ETS iBT TOEFL testing centre and offers Study Abroad programmes for both young and adult learners.

Founded in 2003, IN-tuition delivers a customer-centric approach to teaching and training through the provision of high-quality, language training courses, and has gained recognition as a leading private-sector provider of English language teaching in Algeria.

Background to Linguaphone Group

The Linguaphone Group is a world-leading provider of distance and classroom-based language training solutions, operating under the internationally recognised Linguaphone, Direct English and Pingu’s English brand names. With over 100 years of experience, the Group has an extensive network of 200 learning centres worldwide. The Group also has a wide-ranging portfolio of self-study language products sold in over 60 countries to more than seven million customers. For more information visit or

The Linguaphone Group received support from the British Embassy in Algeria and UK Trade & Investment through their Overseas Market Information Service (OMIS) to secure In-tuition as their official Linguaphone partner for Algeria in 2007.