Linguaphone Group

Who We Are

Linguaphone Group provides language learning programmes to millions of customers worldwide. Our head office is based in London, UK and we have a network of partners and distributors all over the world. We operate three key brands:


Direct English

A centre based English language training programme for adults. Direct English is franchised on a country by country basis.

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Pingu's English

A centre based English language learning programme for children aged 3 – 8 years. Pingu’s English is franchised on a country by country basis.

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Self-study learning materials in 15 different languages – Arabic, Dutch, French, Greek, Japanese, Portuguese, Swedish, Turkish, Chinese, English, German, Italian, Russian, Spanish, Thai. These materials are sold through distributors based in Ireland and USA/Canada. To buy these materials visit or


Our Values

Inspiring confidence in learners

Our learning materials are designed to help people learn at their own pace and provide them with plenty of support along the way, so that they quickly gain confidence in speaking, listening and writing in another language.

Quality of learning materials

We work with the best authors, education and English Language experts to ensure the high quality of our teaching materials. We provide excellent training and support for our tutors allowing them to effectively deliver our programmes worldwide.

Providing excellent customer service

Great customer service does not just happen – we work hard at it. We believe that our customers come first, and we strive to help them achieve their goals. Whether that is a parent who has enrolled their child on a Pingu’s English course because they want to give them a better future, or an adult learner who wishes to improve their career prospects – they are all equally important to us.

Putting people first

We feel that learning any language requires a very ‘human connection’ – communication is key to everything we do as ours is a very people based business. That is why we employ the best tutors, conversation class teachers and centre staff – they are friendly and personable, and most importantly, focused on providing the customer with an enjoyable and fun learning experience.