Pingu’s English Master Franchisee launches in Italy

Pingu’s English Italy will launch their first English language school for children today with Open Days and free trial classes for parents and children across Bologna.

Pingu’s English is an English language course based on the popular HIT Entertainment children’s character Pingu™ and the franchise has now arrived in Italy. Already transforming the way that young children learn English in over twenty countries worldwide, the course is both fun to teach and learn and takes place in a calm, safe and stimulating environment.

The program uses a wide variety of imaginative activities and multimedia resources to teach children of 3-8+ years the vital skill of communicating in English. When children and parents enter a Pingu’s English School, they will begin an exciting adventure in the company of Pingu the penguin and his family and friends in the South Pole.

Unlike many other English courses, Pingu’s English captures the child’s attention from the start with interesting situations and topics to bring their learning alive. The pace of every lesson is lively and engaging and there’s no need to have any experience in English language either. This unique learning system from the UK-based Linguaphone Group covers the four language skills of speaking, writing, reading and listening, helping the child to communicate in a natural and confident way from day one.

The Pingu’s English School in Bologna is attractively designed with four classrooms, two playgrounds and crèche facilities. All teachers are bilingual native English speakers, and have excellent qualifications. As well as helping children learn English, Pingu’s English Italy will also offer parents in Bologna themed birthday parties and creative cooking, painting and craft workshops for children and their parents.

Opening their doors today for children across Bologna, next year will see the creation of a nationwide franchise network of Pingu’s English schools delivering high-quality English language training for children across Italy.

Free demo lessons will take place every Saturday from 29 September to 3 November. To register please contact Pingu’s English at Via Laura Bassi Veratti, 8-40137 Bologna, Italy, call free on 800 171 661 or visit

Notes to editors:

For media enquiries: Giovanna Di Nicuolo 333/6150807 / /


Notes to editors

  1. Pingu’s English offers an array of creative learning activities and exercises using high quality, multimedia materials and teaching resources. Each student will take advantage of DVDs, study books, song and story books with CDs plus interactive online learning materials developed by leading English language and child education specialists. Students will also use an activity pack which includes supplementary materials such as character figurines, coloring materials and friezes. There are also extensive teaching resources to assist teachers with each child’s learning and development.

  2. The Linguaphone Group is a world-leading provider of language training solutions, operating under the internationally recognised Linguaphone, Direct English and Pingu’s English brand names. With over 109 years of experience, the Group has an extensive network of licensed partners across Asia, Europe, the Middle-East and Africa. The Group has also helped millions of people learn a new language through their wide-ranging portfolio of self-study products sold in over 60 countries. Master Franchise opportunities are available for our English language programmes worldwide. Please call +44 (0)20 8687 6104, or visit

  3. About HIT Entertainment. HIT Entertainment is one of the world’s leading children’s entertainment producers and rights owners. HIT Entertainment is a division of Fisher-Price. HIT’s portfolio includes properties, such as Thomas & Friends®, Barney®, Bob the Builder®, Fireman Sam®, Angelina Ballerina®, Mike the Knight™, Pingu® and Rainbow Magic®. Launched in 1989, HIT’s lines of business span television and video production, content distribution, publishing, consumer products licensing, digital media, and live events and has operations in the UK, US, Canada, Hong Kong and Japan. For more information, To download artwork, please visit

Recent Posts

See All