The Linguaphone Group - News


Pingu’s English launches new children’s English language franchise program for Vietnam at International Shop and Franchise 2012 Show, Ho Chin Minh City

Pingu’s English, the global children’s English language training program from the UK-based Linguaphone Group will be exhibiting at theVietnam International Shop and Franchise 2012 in Ho Chi Minh City, Vietnam from November 1st to 3rd 2012 to look for Unit Franchisees to launch their program across the 58 provinces and 5 municipalities of Vietnam.

Pingu’s English is a global children’s English language training program based on the popular HIT Entertainment children’s character Pingu™. Pingu’s English, and their network of Master Franchisees, are already transforming the way that young children learn English in over 20 countries worldwide and capitalising on a global market worth at least $15 billion.

Developing English language skills is crucial to giving a child a good headstart in life. The unique syllabus of Pingu’s English combines imaginative activities with multimedia resources for 3-8+ year olds and is exclusive to the Linguaphone Group, a global language training provider with 109 years of experience in the language training market.

Pingu’s English is already helping children successfully learn English in China, India, Malaysia, Singapore, Indonesia, Japan, Thailand as well as countries across the Middle East and Europe. Now, Pingu’s English is looking to appoint strong Vietnam partners, keen to reap the commercial benefits of the program in all provinces.

Partners do not need to have experience in the education market, it is more important to have the expertise, resources and focus to work together with us to develop Pingu’s English across Vietnam. All Pingu’s English Unit Franchisees will have exclusivity across their territory and receive comprehensive marketing and business support to develop their business.

Master and Unit Franchise rights for Pingu’s English are also available for a number of other Asian markets.

For more information or to book an appointment visit www.pingusenglish.com.sg or email steven@appletree.com.sg.

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Notes to editors

  • The Linguaphone Group is a world-leading provider of language training solutions, operating under the internationally recognised Linguaphone, Direct English and Pingu’s English brand names. With over 109 years of experience, the Group has an extensive network of licensed partners across Asia, Europe, the Middle-East and Africa. The Group has also helped millions of people learn a new language through their wide-ranging portfolio of self-study products sold in over 60 countries. For more information visit www.linguaphonegroup.com
  • Pingu’s English has partners across Asia, Africa, Europe and the Middle East in the following countries:- China, Czech Republic, Cyprus, Egypt, Hong Kong, India, Indonesia, Korea, Kuwait, Lebanon, Malaysia, Poland, Portugal, Romania, Russia, Saudi Arabia, Singapore, Thailand, UAE and Vietnam.
  • Pingu’s English offers an array of creative learning activities and exercises using high quality, multimedia materials and teaching resources. Each student will take advantage of DVDs, study books, song and story books with CDs plus interactive online learning materials developed by leading English language and child education specialists. Students will also use an activity pack which includes supplementary materials such as character figurines, coloring materials and friezes. There are also extensive teaching resources to assist teachers with each child’s learning and development.
  • About HIT Entertainment. HIT Entertainment is one of the world’s leading children’s entertainment producers and rights owners. HIT Entertainment is a division of Fisher-Price.  HIT’s portfolio includes properties, such as Thomas & Friends®Barney®Bob the Builder®Fireman Sam®Angelina Ballerina®Mike the Knight™, Pingu® and Rainbow Magic®. Launched in 1989, HIT’s lines of business span television and video production, content distribution, publishing, consumer products licensing, digital media, and live events and has operations in the UK, US, Canada, Hong Kong and Japan. For more information, visitwww.hitentertainment.com. To download artwork, please visit www.hitnewsonline.com.